In the lead up to International Women’s Day, JOURNEY shines a light on some inspiring women helping the tech industry realise its potential.
International Women’s Day (IWD) is a major global event today, but did you know it’s actually more than 100 years’ old?
The very first International Women’s Day, which took place in 1911, originated out of labour movements in North America and Europe. That year, the day was a mix of meetings and protests, and the largest street demonstration attracted 30,000 women.
IWD, which we have been celebrating every March 8 since, recognises the social, economic, cultural, and political achievements of women, while doubling as a call-to-action event focused on women’s equality.
In 2023, one of its key missions is to drive gender parity in technology, and celebrate women forging innovation in the industry.
It’s a long road, but as the industry narrows its gender gap, it diversifies its thinking and perspectives around business decisions, which benefits competition.
With that in mind, we want to introduce you to some inspirational content creators in the tech space today. You can also learn more about the creators we have recently collaborated with for tech-themed content creation.
Creators having a big influence in the tech industry
Jervina Coston
Jervina, known as @TechMe0out on YouTube, is a savvy tech enthusiast whose penchant for dispensing cool gadget hacks originated out of her own voyages into phone software modification a decade ago.
Jervina, who has a psychology degree and Master of Arts in instructional technology (specialising in the corporate sector), is a wealth of actionable tips for everyday consumers who want to get more out of their everyday devices.
The @TechMe0ut YouTube channel is packed with highly entertaining educational content, including product reviews, unboxings, smartphone tips and tricks, smartphone app recommendations, and tech tutorials. Jervina currently has close to 400K subscribers on YouTube alone.
Jenna Ezarik
Jenna Ezarik, sister of YouTube star Justine Ezarik (iJustine), has amassed 900K subscribers on YouTube, almost 200K on Twitter, and 360K on Instagram. She has hit these heights by focusing her content on her interest in video games, tech, traveling, and candy.
Jenna’s social media pages are flush with highly engaging commentary on a panoply of gadgets and consumer electronics, including TVs, smartwatches, smartphones, cameras, laptops, and more.
Jenna, who has a bachelor of science (forensic and investigative science, biology), produces content in the form of product tests, first impressions, unboxings, desk tours, and more.
On the podcast she co-hosts with her sister, Same Brain, she has also interviewed various leaders in the tech industry, including Apple’s VP Worldwide Product Marketing Bob Borchers, and Microsoft Gaming’s CEO Phil Spencer.
Krystal Lora
Krystal Lora is a techspert who frequently produces unboxing videos, product review videos, and comparison videos featuring products including smartphones, games consoles, tablets, laptops, and earbuds.
Krystal has about 350K YouTube fans, alone, who gravitate to her educational content to make informed decisions about the tech products they consume.
Recognising emerging creators we have partnered with
Kate Young
Kate Young, an Australian micro-influencer most active on Tik Tok, predominantly engages her audience through lifestyle and parenting content.
Kate has partnered with JOURNEY to create video content that focuses on our Rapid TRIO 3-in-1 Wireless Charging Station.
Her relaxed conversational style has proven ideal for showcasing the Rapid TRIO as an all-in-one wireless charger that makes life in everyday spaces more convenient and efficient. Kate’s video content also clearly demonstrates the benefits of wireless charging to audiences.
Australian micro-influencer Kate Young created content for JOURNEY educating consumers about the Rapid TRIO 3-in-1 Wireless Charging Station.
Jessica Bryson
Jessica Bryson, a professional in the telecoms/tech industry, decided to transform her passion for tech and gadgets into her own blog and content creation endeavours in 2021. The content she produces today is a mix of product reviews, demos, and commentary on popular tech such as smartphones and apps.
Jessica has collaborated with JOURNEY to produce unboxing and product demonstration content focused on educating Apple devices users about JOURNEY’s Rapid TRIO 3-in-1 Wireless Charging Station.
Learn more about IWD’s mission to elevate and advance gender parity in technology here: https://www.internationalwomensday.com/
Want to collaborate with JOURNEY on video content? Get in touch at pr@journeyofficial.com.
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